Start, Grow, and Scale Your Performance Coaching Business

Get armed with knowledge using the exact plug and play systems we use to help other coaches make more money and scale their performance coaching business

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To be a successful Performance Coach you need to have a steady flow of leads, have a process to close those leads, and a fulfillment system to deliver results.

In this course we teach you how to attract, sell, and deliver an amazing service in your coaching business.

This curriculum covers an entire spectrum of exact plug and play systems to scale your coaching business.

Founder of Overtime Athletes and for the past 14 years, I’ve ran a successful gym here in St Petersburg, Florida, where I’ve been fortunate to work with some of the most elite athletes in the MLB, NFL, NBA, and even the Olympics.

Founder of Overtime Athletes and for the past 14 years, I’ve ran a successful gym here in St Petersburg Florida, where I’ve been fortunate to work with some of the most elite athletes in the MLB, NFL, NBA, and even the Olympics.

But it didn’t start out like this.

Before the gym became a 6 figure salary.

Before professional athletes walked through these doors.

I was once a broke Personal Trainer at LA Fitness working my tail off and trading hours for a few dollars.

After I graduated college I decided to make the leap and start my own business

Where I coached out of an 800 sq ft warehouse facility.

And while I was on my own and riding the high of starting my coaching business, the dark truth was I was scratching and clawing to pay rent every month.

The money was worse, and the hours were longer.

Each day, my alarm blared before the sun came up.

I was at the gym by 5:00 AM.

I coached every hour until I got home at 9 PM.

Then I woke up to do it again the next day.

Overworked, underpaid.

Loving what I was doing, but at the same time, doubting my future.

And more importantly, seeing all my friends working high paying jobs, buying homes, cars, and progressing through life.

It felt like I was stuck.

But it was at that point I had a light bulb moment…

If I wanted to get paid more and make this gym successful…

I needed to develop bulletproof systems that worked congruently and efficiently.

But most of all I needed systems that worked consistently!

So, I doubled down on my education to learn how the best businesses were marketed and operated.

I paid for every course and book they had on marketing my services.

I attended multiple seminars on selling in person.

I dove deep into things such as time management, goal setting, and overall operations of a business, to the point where I would literally dissect the most successful operations of hundreds of businesses across multiple industries.

And from there, I was able to successfully develop systems to apply on a day to day business.

If they didn’t work I would go back to the drawing board, alter the system until I would get the consistent outcome I was looking for.

This resulted in a huge turnaround in my coaching business.

I started going from 10-15 leads on a lucky month to over 100+.

- Earl Harrison Jr  ⭐⭐⭐⭐⭐

- Kylie Fitts  ⭐⭐⭐⭐⭐

- Alex Tosun  ⭐⭐⭐⭐⭐

- Antonio Effinger  ⭐⭐⭐⭐⭐

- Reiner Mendez  ⭐⭐⭐⭐⭐

- Desean Berger  ⭐⭐⭐⭐⭐

- Dustin Wise  ⭐⭐⭐⭐⭐

- Jarrad Gomez  ⭐⭐⭐⭐⭐

- Jeremy Morgan  ⭐⭐⭐⭐⭐

Or, you might be in a totally different situation.

Wherever you’re at, if you’re interested in running a successful coaching business…

I made this for you…

As a way to “pay it forward”...

And give passionate coaches the guidance I never had.

So they can shortcut years of struggle, trials, and tribulations…

And build a business doing what they love - helping athletes get great results…

We begin by laying out a clear, high-level overview of the business plan you'll be executing. I firmly believe that when you have a crystal-clear roadmap for generating an additional $10K per month, you're far more likely to stay committed and take action with greater focus. This isn't just about theoretical strategies; it's about creating a tactical, results-driven plan that you can confidently follow. Much like training an elite athlete, we outline each key milestone and break down the necessary steps to achieve your goals. From there, it’s up to you to take the reins and execute the plan with precision, ensuring steady growth and measurable success. The clearer the plan, the stronger your ability to deliver consistent results.

Unlock the exact strategies and proven techniques that I personally use to grow and promote my coaching business. These are the same powerful principles and actionable tactics that have helped me build a community of over 1.5 million followers. Whether you're just starting or looking to take your business to the next level, you'll gain insight into how to effectively attract, engage, and convert your ideal audience. Learn the step-by-step methods to build a magnetic online presence, drive consistent traffic, and create a brand that resonates with your target market.

Our Director of Sales has crafted a comprehensive, step-by-step system designed to help performance coaches master the art of selling their services. This detailed framework is built to take you through every crucial phase of the sales journey, from initial lead generation to closing the deal. We guide you through each step, offering actionable insights and techniques to increase your conversion rates and drive higher revenue. Whether you're struggling to close sales or simply want to optimize your existing process, this system will empower you to sell with confidence, overcome objections, and turn potential clients into long-term paying customers.

We dive deep into the proven strategies that have allowed us to retain clients for years, building lasting relationships and helping them progress from beginner stages all the way to professional levels. Client retention isn't just about keeping people around—it's about continuously adding value, fostering growth, and creating an experience that keeps clients engaged and invested in their development.

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Chris Barnard

For over 15 years, Chris has worked with athletes from youth to pro, refining a proven system for all levels. He now shares it with coaches worldwide and mentors thousands through Overtime Athletes.

Jake Gottesman

Jake Gottesman, COO of Overtime Athletes, has grown from intern to leader, shaping the company through coaching, nutrition, and sales. Now, he oversees operations while driving growth with his diverse expertise.

Emily Ray

Emily, a former collegiate softball player, holds degrees in Athletic Training and Sport Administration. With a background in athletics and pro baseball, she now leads OTA as General Manager, expanding its impact and growth.

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